Barry Siff Resigns as USA Triathlon Board of Directors President


Barry Siff talking to folks at Colorado Multisport about The Peak Triathlon in 2017

editors note: Barry Siff, for those newer to triathlon or Colorado, has had a major impact on the sport of triathlon. For years he headed 5430 which produced iconic races such as the Boulder Peak (now owned and run by Without Limits, Info here)

We at 303Endurance Network wish him the best in his future endeavors and thank him for his contribution to our sport and his kindness throughout the years.

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PrintAPRIL 15, 2019, 11:59 A.M. (ET)

USA Triathlon today announced that Barry Siff has resigned as President of the USA Triathlon Board of Directors, effective immediately, in order to accept the role of Chief Executive Officer for USA Team Handball. It is a full-time, paid staff position for the National Governing Body in the U.S. Olympic Movement. 

Jacqueline McCook, Vice President of the Board of Directors, has accepted the role of interim President. 

Siff joined the USA Triathlon Board of Directors in 2012, and was elected President in 2014. A former race director, he was integral in identifying and advancing USA Triathlon’s key organizational priorities, including development of the current 2020 Quad Strategic Plan. Siff also led the hiring process for Rocky Harris, who was named USA Triathlon’s CEO in August of 2017. 

“I have been a triathlete since 1986, and it has been an incredible honor and privilege to help lead USA Triathlon as its Board of Directors President for the past five years,” said Siff. “The current team at USA Triathlon is truly world-class, and I leave knowing that we have laid an incredibly strong foundation to achieve its mission of growing, inspiring and supporting the triathlon community.”

A champion for gender diversity within USA Triathlon governance, he helped to exponentially increase female representation on the Board of Directors. Siff also added an integral perspective to the Board as a former event organizer, and was a strong voice for all race directors while pushing the organization to better serve this key constituency group. 

As a member of the Executive Boards of the International Triathlon Union (ITU) and the American Triathlon Confederation (CAMTRI), Siff has served on several committees guiding the global direction of the sport over the last two years. His roles with the ITU and CAMTRI remain unchanged moving forward. Similarly, Siff was USA Triathlon’s top international ambassador, and directly supported triathlon development programs in Africa and Panama.

Siff was also a driving force for USA Triathlon’s ambitious efforts to grow participation and expand awareness for the sport — highlighted by the launch of the unprecedented Time to Tri initiative in partnership with IRONMAN, as well as the Legacy Triathlon, a new event leading up to the LA 2028 Olympic and Paralympic Games and set to debut this July in Long Beach, California.

Siff, who currently serves as Chair of a newly formed group comprised of Board Chairs from U.S. Olympic National Governing Bodies, has been an integral part of the multisport scene since 1986 as an athlete, coach, race director, writer and executive leader. He first became involved with USA Triathlon in a volunteer leadership role in 2009 as Chair of the Race Director Committee. 

“Barry Siff has made an indelible impact, both in the U.S. and internationally, during a span of nearly 30 years in multisport,” said Harris. “USA Triathlon has been incredibly fortunate to have such a passionate and dedicated leader at the helm of its Board of Directors, as well as his innumerable roles over the years. We are grateful for his service and passion, and we know that he will remain an integral part of the triathlon landscape for the foreseeable future.”

“Under Barry’s leadership, USA Triathlon has focused on better serving each of its constituent groups, as well as creating meaningful programs and initiatives to grow the sport, and investing resources strategically to ensure long-term, sustainable success,” said McCook. “Barry has always brought his unbridled enthusiasm, dedication and passion for the sport to his role as Board President, and for that we are extremely grateful. I look forward to working with the Board, Rocky and his team, to continue our work to grow, inspire and support our amazing triathlon community as I step into the role of interim President.”

McCook has served on the USA Triathlon Board as an Independent Director since 2013. She was elected the first-ever President of the Board of Directors for the USA Triathlon Foundation in 2014, and served in that role until 2018. McCook brings significant consumer-facing strategic, marketing and operational experience to the Board. She has served in senior executive positions in the consumer foods, retail and restaurant industries, including with PepsiCo, YUM! Brands, Diageo and ConAgra Foods. 

Her professional career also includes the consulting firm, McKinsey & Company; the national retailer, Target; and the investment-banking firm, Morgan Stanley. McCook received her Bachelor of Arts in international relations from Stanford University, and her Master of Business Administration with honors from the Harvard Business School. She completed her first triathlon in the early 1990s, and was a founding member of the Stanford Women’s Water Polo Team.  

Oktoberfest Sprint

Longmont

 

The 12th annual Oktoberfest Triathlon on September 22nd, 2019, is the party of the season and also a 2019 Mountain Collegiate Conference Race! As the leaves change color this race will officially end the Colorado Triathlon Season! It’s been a long fun season but before the snow begins to fall let’s get one more triathlon celebration in.

The Oktoberfest Triathlon is about friends and teammates, smiling and cheering. Men’s or woman’s cut technical t-shirts are back. Great goodie bags, one of our biggest expos of the year, a ton of raffles, and a closed race course are just some of the hghlights. This race is capped at 600 athletes to maintain a fun, yet lively, and laid back feel. Due to the low cap, we’ve sold out for the past 10 years so be sure to take advantage of early registration. Every year we pick a different Lander (province) in Germany as a theme for the event t-shirts! 2017 was Hessen (Light Blue), 2018 theme was Sachsen-Anhalt (Green).

 

Event details and registration here

Harvest Moon Long Course

Boulder

 

The Harvest Moon Triathlon the 20th edition of this event takes place at the beautiful Boulder Reservoir on September 15th, 2019. Est. in 2000 this Colorado classic provides the veterans to beginners a challenging, affordable, and competitive race with a local flavor. Whether this is your final event of the season, or a tune-up for a fall long course triathlon, don’t miss the Harvest Moon! The Aquabike portion is one of the fastest growing Aquabikes in the nation, while the duathlon is Colorado’s only long-course duathlon.

 

This is the third event in the Colorado Triathlon Series

 

Event details and registration here

Steamboat Triathlons

Steamboat Springs

 

Sprint Distance Triathlon, Olympic Distance Triathlon, Olympic Distance Aquabike, Olympic Distance Duathlon, & NEW Stand-Up Paddle-Board Options

The Steamboat Triathlon features a sprint distance, olympic distance, aquabike, Olympic distance duathlon, & NEW stand-up paddle-board options. The swim starts off in the picturesque Lake Catamount. Triathletes will the quickly transition to the bike course with amazing views of the Yampa Valley and River! The olympic distance course will take athletes out to the historic Howelsen, while the sprint distance will feature a single loop course. The run course hugs Lake Catamount for a flat and fast route which finishes back at the Lake!

NEW FOR 2019: This season the Steamboat Triathlon will feature stand-up paddle-board options for both the sprint & Olympic distances

Hang out post race in the grassy lawns and enjoy great prizes, raffles, awards, and food from our local sponsors of Steamboat! Race is capped at 500 participants for all the event combined, please join us for one of Colorado’s most intimate destination events!

 

Event details and registration here

Outdoor Divas Women’s Triathlon

Longmont

 

The 11th annual Outdoor Divas Sprint Triathlon on August 18th, awarded best women’s event in Colorado by Competitor Magazine, is the all women’s triathlon you’ve been waiting for! We intentionally keep the race cap low at 600 women to create a fun, festive, yet intimate racing environment. Great goodie bags, one of our biggest expos of the year, a ton of raffles, and a completely closed race course are just some of the highlights. Due to the low cap we’ve sold out the past 11 years. in 2018 we reached capacity on June 5th so please take advantage of the early registration.

“This was my first triathlon in five years since my professional racing career ended. I had no idea what to expect and the last thing I wanted to experience was insecurity in terms of the course and safety. Thanks to Without Limits and Outdoor DIVAS, I was able to put my best foot forward on race day, with incredible support along the way. It was a blast to mix it up with a great group of inspired women. I’m so happy that Skirt Sports chose the Outdoor DIVAS Triathlon as our first-ever Team Triathlon. We’ll definitely be back next year!” Nicole DeBoom

 

Event Details and registration here

Parker Open Water Swim

Parker

 

ALREADY 65% SOLD OUT AS OF 12/28/2018!

This open water swimming oasis has been the hottest venue in Colorado since our first open water swim back in 2016. Who’s ready for round 3? Don’t delay, last year we sold out in just a few months!

The course will be set up as a 1.2 mile out and back, with the option to swim two laps for a 2.4 mile swim. We’ll also have a 1/2 mile swim option for beginners! We’ll have refreshments and raffles post event as we post your times.

Please note that if you miss your chance to dive into the Rueter-Hess waters this July 27th you’ll need to wait a full year before getting another chance! This event is limited to just 200 athletes so don’t delay on registration, last year’s race sold out by March 1st!

 

Event details and registration here

TriBella Women’s Triathlon

Cherry Creek Reservoir

 

ALREADY 35% SOLD OUT AS OF 12/28/2018!

The TriBella Women’s Triathlon, presented by Coeur Sports, is the perfect all women’s triathlon for first time triathletes looking to try the sport out, or seasoned veterans looking for a fun season opener to compete alongside friends and family! We’ll be offering two distances; the traditional sprint distance (1/2m Swim, 10m Bike, 3.1m Run), plus a super sprint distance (1/4m Swim, 8m Bike, 2m Run). Women’s cut technical t-shirts, great goodie bags, one of our biggest expos of the year, a ton of raffles are just some highlights. This race is capped at 450 athletes to maintain a fun, yet lively, and laid back feel.

Due to the low cap we expect to be sold out by Mid May! This race will be held at the Smoky Hill Beach (East Side) of Cherry Creek Reservoir!

 

Event details and registration here

XTERRA Lory

Horsetooth Reservoir

 

ALREADY 54% SOLD OUT AS OF 12/28/2018!

XTERRA Lory Triathlon on June 15th is the perfect kick off to the year for the seasoned off-road triathlete, or a great opportunity for the road triathlete wanting to try out a mountain bike triathlon for the first time.

The XTERRA Lory Triathlon features a 1/2 mile swim in the clear waters of Hrosetooth Reservoir (Eltuk Bay), it’s one of the most scenic swims in the state with canyon walls on both sides. Then it’s on to a 2-Lap (beginner friendly) 12.2 mile single-track bike over rolling terrain, and across valley bridges at Lory State Park. Then you’ll get to finish things off with a fun and challenging 4.8 mile (8k) run through the clouds on single-track trails! This is the perfect off-road triathlon for beginners to experts. The course is designed so that anyone can have fun and everyone will be challenged! Entries will be limited to 350 participants, and we sold out 2011-2018 in early April!

 

Event details and registration here

ColoradoTriathlon

Boulder Reservoir

 

ALREADY 42% SOLD OUT AS OF 12/28/2018!

Who’s ready to kick off the 2019 season?! The Colorado Triathlon is where Colorado comes to race on June 1st, 2019! The Colorado Triathlon – sprint & olympic distances, duathlon & aquabike options. To make the “can’t miss” event of the season, we’ll also have: amazing food and beverages provided by Noodles & Co., Ska Brewing Beer Garden, athlete full zip sweat shirts, and the best swag bag of the season.

For us this race is about one person, the Colorado local who knows Colorado has the best, and the friendliest, triathlon scene in the nation. It’s a local scene we’re darn proud of, come see what this amazing community is all about!

 

Colorado Tri Series includes:

Colorado Triathlon

Boulder Peak Triathlon

Harvest Moon Long Course

Series details here

 

Event details and registration here

Boulder Stroke & Stride Series

Boulder Reservoir

 

The Boulder Stroke & Stride enters its 18th season in 2019, and offers Boulder area athletes a fun 1-lap 750 Meter Swim, or 2-Lap 1500 Meter swim in Boulder Reservoir, followed by a 5k run on the reservoir dam on 9 Thursday evenings throughout the summer. Many participants make their open-water swimming debut in the beginner-friendly Stroke & Stride 750 meter swim. 250-400 participants enjoy the Stroke & Stride every week! Live timing, great post race food, hooded sweatshirts for 6-pack entries, and series prizes are just the beginning!

 

May 30th, June 6th, June 13th, June 20th, June 27th, July 11th, July 18th, August 1st

 

Event details and registration here